Structuring a Digital Marketing Plan: A Step-By-Step Guide

The competition is fierce and therefore your marketing plan should be bold. Still, it is easier said than done. To help you garner a great market share, leveraging a good digital marketing plan cannot be avoided, at least not in the present decade.

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Digital Marketing guide – Fashion Designers And Boutiques

The fashion industry is overcrowded with brands, influencers and celebrities all making a fashion statement. Fashion designers and boutiques who wish to stand out and garner a customer base that truly values fashion trends and tips, need to have a game plan in place to seep in through the fierce competition. 

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What is a digital PR campaign, and what are some examples to use as a model for your upcoming campaign?

Digital PR can be defined as a strategy used to increase brand awareness using methods like websites, blogs, social media, etc. The main purpose of a digital PR campaigns is to use methods and techniques to attract customers on digital platforms. 

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Best Way to Run Twitter Ads in 2022

Twitter is undoubtedly one of the best and the top social media platforms to exist in 2022. According to DataReportal, advertisers can reach about 465.1 million Twitter users in 2022 making it one of the most active social media platforms out there. If you aren’t advertising on Twitter, you are missing the potential of this social media giant. Twitter may display many types of advertisements, such as Promoted Ads, Follower Ads, and Trend Takeovers.

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A successful E-commerce website : All that it takes!

Building an e-commerce website can be challenging, especially if you are just starting. You must be confused with the varied choices you have.

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How can word of mouth help in digital marketing?

There are multiple instances when you purchase a product or a service and then tell your friends and family about it. Later, based on your reference, the person purchases the same product or service. This is what is called "word of mouth". It also happens the other way around, when you purchase a product based on a recommendation from a friend or family member. Similarly, many people also rely on brands recommended to them on social media.

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