Meta introduced a series of upgrades one of which is a direct segue to promote short-form video content, much like TikTok. This can be a game-changer for businesses and brands on Instagram. Instagram’s new algorithm now puts original video-based content ahead and increases your chances of being discovered by users.
If you are an entrepreneur and sell products and services in a competitive market, you would know how challenging it is to attract and retain customers. Customers in the present decade have a plethora of alternatives to choose from, and this is what makes the market so competitive. Your challenge is to beat the competition. There is only so much you can do by offering discounts to customers and slowly, even promotional tactics start eating into your budget
Consumers continue to utilize video as an important component of their interactions with companies, and they expect to see even more video content in the next year. If you're a marketer seeking to develop the finest video marketing plan for your company, you should be aware of the top video marketing tactics brands are investing their time and money in.
The fashion industry is overcrowded with brands, influencers and celebrities all making a fashion statement. Fashion designers and boutiques who wish to stand out and garner a customer base that truly values fashion trends and tips, need to have a game plan in place to seep in through the fierce competition.
What is a digital PR campaign, and what are some examples to use as a model for your upcoming campaign?
Digital PR can be defined as a strategy used to increase brand awareness using methods like websites, blogs, social media, etc. The main purpose of a digital PR campaigns is to use methods and techniques to attract customers on digital platforms.
10 Instagram marketing tips will drive your brand's user engagement on Instagram. Armed with these tricks and a dose of dedication and determination, we hope that you can drive your brand's popularity through the roof.
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