Instagram Ditches Videos For Reels!

Meta introduced a series of upgrades one of which is a direct segue to promote short-form video content, much like TikTok. This can be a game-changer for businesses and brands on Instagram. Instagram’s new algorithm now puts original video-based content ahead and increases your chances of being discovered by users. 

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Blogging Time Management: How to Blog When You Have No Time?

If you are a brand or an individual that’s aiming for a high online presence, you must already know the role of blogging in your online marketing strategy. Blogging is a part of your online content marketing strategy and is that area of your website which is updated the most regularly with fresh content.

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Structuring a Digital Marketing Plan: A Step-By-Step Guide

The competition is fierce and therefore your marketing plan should be bold. Still, it is easier said than done. To help you garner a great market share, leveraging a good digital marketing plan cannot be avoided, at least not in the present decade.

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What is a digital PR campaign, and what are some examples to use as a model for your upcoming campaign?

Digital PR can be defined as a strategy used to increase brand awareness using methods like websites, blogs, social media, etc. The main purpose of a digital PR campaigns is to use methods and techniques to attract customers on digital platforms. 

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If You Missed these SEO 2020 Trends, It’s not too late yet!

Today a highly optimised website means not only being search engine friendly by way of content but requires adopting quality web development and a highly engaging UI / UX design. Technical SEO and Voice Search are here to stay. To stay on top of seo ranking, read on..

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Digital Marketing – Tips for successful SEO in 2017

It's time to reassess your Digital strategies. Making search engine optimization an integral part of your marketing plans means lower cost of reach & acquisition. We take you through some of the key points for SEO success in 2017.

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