Meta introduced a series of upgrades one of which is a direct segue to promote short-form video content, much like TikTok. This can be a game-changer for businesses and brands on Instagram. Instagram’s new algorithm now puts original video-based content ahead and increases your chances of being discovered by users.
If you are an entrepreneur and sell products and services in a competitive market, you would know how challenging it is to attract and retain customers. Customers in the present decade have a plethora of alternatives to choose from, and this is what makes the market so competitive. Your challenge is to beat the competition. There is only so much you can do by offering discounts to customers and slowly, even promotional tactics start eating into your budget
There is a lot that individuals and businesses can do using Instagram’s story features and in this guide, we are going to help you incorporate these features into your social media strategy. Additionally, we also tell you how you can measure the performance of your stories using Instagram Insights! Read along to find out how you can benefit from Instagram stories.
Instagram reels have become a popular way to create fun, entertaining yet educational videos that can help you genuinely engage with your audience. With Reels, you can record and edit multi-clip 15-second videos with audio, effects, and new creative tools.
If you are a brand or an individual that’s aiming for a high online presence, you must already know the role of blogging in your online marketing strategy. Blogging is a part of your online content marketing strategy and is that area of your website which is updated the most regularly with fresh content.
Consumers continue to utilize video as an important component of their interactions with companies, and they expect to see even more video content in the next year. If you're a marketer seeking to develop the finest video marketing plan for your company, you should be aware of the top video marketing tactics brands are investing their time and money in.
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