The social media marketing we know “thrives” on fundamentally erred principles. Dr. Matthew Lieberman’s scientific contribution titled “ Social: Why our brains are wired to connect” answers why most social media marketers “ know nothing” that matters to their job.
There are a number of reasons why a business might want to perform a competitive analysis such as coming up with stronger (and different) campaigns, implementing newer business strategies
Social media, especially Instagram, has a lot of noise and by noise, we mean so many videos, photos, ads and direct messages, post recommendations popping up at once!
The term “soft penalty” has been floating around for quite some time now and with Google’s search ranking updates, webmasters whose websites
Before you start posting and following trends on social media for the sake of increasing your business’s online presence, it is important to know how social media algorithms work.
Google had recently instructed its users in August 2022 that it would soon roll out an update on fetching high-quality product reviews and it was finally released on the 20th of September 2022.
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