Instagram has taken the cake as the most effective and efficient social media platform for small businesses, especially after its new DM-based (Direct Message) shopping tool introduced by Meta. Though the platform’s prime purpose has always been connecting people, Instagram has not withheld from connecting people to businesses and vice versa.
Social Media Manager's role is one of the most coveted management roles not just because it pays well, but because it's a creative and fun endeavour. A social media manager wears multiple hats and can work as a marketer, strategist, copywriter, designer, analyst, and customer care representative, sometimes, all on the same day. The job is definitely for a person who enjoys a challenge.
The new features and insights experimented with and introduced by YouTube make the platform a great place to release new and valuable content. In other words, it's a good time to become a YouTube creator.
Have you limited your marketing strategy to YouTube and generic social media channels like Facebook, Instagram & Snapchat? If yes, there are numerous marketing opportunities that have you missed out on by not being active on this epic platform called Twitch.
It’s because Google is reputed to display the most relevant and credible information based on your search query on the first page itself. Anything found beyond the first page is often irrelevant to the user with pages that may not serve the user’s interest or search intention.
Google can almost be considered an artificial human being because it is constantly evolving, just like humans do. In its recent algorithm update, it provided an overview highlighting its updated ranking system to fetch high-quality product reviews.
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